5 Rules of How-Not-to-Hang-Art

You know the expression, “you can dress him up but you can’t take him out”? We are reminded of that whenever we see gorgeous art placed incorrectly in a room. We squirm at the site of it. Okay, that sounds a bit dramatic. But inside, we are nodding our heads in sheer disappointment. Why spend the money on wall decor without asking the questions about art placement? Hanging Art is not an instinct. You need to learn about it. Rather than a making a mistake (after you’ve purchased the art), take a quick look at these images below to learn a few of the “rules” about how, where and why Art is placed on the wall.

Yes, yes beauty is in the eye of the beholder and what you choose to hang on your walls is whatever you find to be beautiful. However, hanging your art too high is not so personal. There are “rules” and they are there for a reason. Measure your art from the center of the image to approximately 58″ off the ground and you will see where your art should hang (approximately eye level of the average person). The height of your ceiling has nothing to do with placement of art, unless you have crazy low ceilings with beams hanging off it. If that’s the case, you want to be sure the art is nowhere near your ceiling. Our designers believe that wall decor is a continuation of your furniture, which is why we try to compliment the colors in the room . With this in mind, do not hang your art so high above your furniture that it looks like it’s floating away. Keep the flow, hang art low.

Long walls with large couches look fabulous with art sets. These days, artists are creating multiple images to give you more coverage on your walls. There’s balance in the room as well. A set of lamps, matching pillows, two side tables and yes, 2 pictures.

Can you guess what your NOT supposed to do in this picture below? There are actually 2 no-no’s.  First, we always suggest choosing artwork that suits the room. Nothing romantic could come out of the bedroom with the Joker staring down at you. And second, vertical artwork is not ideal over furniture that has a horizontal edge below it.  It’s personal, ofcourse, but it is not as visually appealing.

You’re better off leaving this wall blank, than hanging this small, lonely artwork here. Panel art is meant for thinner wall space. Large walls love large art. Just look at the difference!

Think about the size of the furniture below the art before you decide how many pictures you should hang over it. This single artwork would be fine over the toilet. Two pictures would be great over the towel rack and 3 look fabulous over the bath.

There are so many questions that wall decor shoppers ask. We encourage you to post photos of your walls and ask us what-to-do or not-to-do before you-do-it. Helping you find art and hanging it beautifully on your walls is all part of what-we-do!

Click here to go back to FramedCanvasArt!

 

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How to Feed a (Starving) Emerging Artist

You can host a dinner party, you can bring them baked ziti or you can offer an unknown Artist an online partnership that will give them wonderful exposure while generating a monthly income.  Easy enough.  Except so many Artists have no idea know how this works or worse than that, who to trust.

Being in the Art world, we tend to come across wonderful, unknown Artists. All talented, all deeply connected to their work, all wanting to share it with the world, but most of them can not sell. As inspired as an Artist must be in order to create the wonderful works of art by their own hand or through the eye of their lens, they simply can not master the art of marketing. For one reason alone, they don’t have the time. An Artist needs a marketing platform as much as they need their supplies. One without the other is futile.

I’ve also noticed that Artists are wary of people who want to “sell their art”. They’re concerned that they will be copied or worse, taken advantage of. I get that. We’ve all been jaded and ripped off. In fact, if you weren’t worried about it at all and I mean, not even concerned about signing a contract to protect your work, I’d be surprised. An artist has the right to check us out, see how professional our methods are, have us put pen to paper and commit to never commit fraud. (I love the irony in that statement).

Artists, you simply must take a leap of faith. Yes, there are bad people in this industry (as in most). They can be heartless, unjust and unprofessional. They should be reported or shared amongst your peers. But, there are really good people too. Online Marketing companies, art websites, framers etc. who want to represent your work and help you make money.

Here’s a few key points to look for when searching for an online “partner”. How impressed are you with their site? Does it appear professional? Try searching for something on the site and go so far as getting to the check out process. You don’t have to purchase anything, but it’s important to see their procedure. Contact the company. See how quickly they respond to you. Ask about their program. Read their contract. Be sure that they are not allowed to use your digital files without your expressed authorization. Do not give away any exclusivity. You don’t want to be bound to one company. You are a free agent. The commission structure is fairly straightforward. Between 10% and 20% commission on the wholesale or retail value, usually after discounts. Finally, be sure that your name is found on their home page. The last place you want to be is buried within their site. It’s about exposure. They are representing you and by doing so, you want to be well “presented”.

Online Art Sites are taking a risk. We invest our time uploading your artwork. We determine style, pricing, sizes, categories, even rooms which we feel best suit your work. We spend a lot of money. Not only with a team of online specialists and web design professionals, but with advertising. In fact, often a boatload of money is invested before a return is made. But for some of us, it is truly a labor of love. We are as proud to showcase your work and to sell your creations as you are. In fact, just knowing that one of your “pride and joys” is hanging beautifully on the walls of your art-admirer, is worth the search for the perfect online Art store.

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There are 3 types of Wall Decor Shoppers. Which one are You?

“I’ll know it when I see it.”  This can be the most challenging customer. For one, I don’t believe that you have no idea what you’re looking for. Even though there are many artists, colors, themes and styles to choose from, you have your own sense of what “speaks” to you. To make shopping for Art easier and more enjoyable, begin by eliminating what you don’t like. This process narrows down your search and allows you to focus on what you do like. We understand how overwhelming this could be and so we’ve made it easy. Look around the site, visit the many Categories, sift through the various Colors and browse through the popular Artists. You will start to find images that feel good or as we say, “speak to you”. Remember, artwork is personal. You don’t need someone to tell you whether it works or not. Listen to your heart.

“There’s too much to choose from. It’s overwhelming.” Stay focused. You came searching for Art for a reason. Even if you have 20 blank walls, start with 1 room. If the colors are neutral, you should select a wall decor theme. Many people love scenerycitiesflorals and photography. Stay with what feels good. If you’re hooked on matching, then remember that neutrals work with every color. However, if you already have prominent colors chosen in your room, then find that color in our selection. Artists know how to mix their pallets so that they use complimentary colors. Find the wall decor categories and colors that you feel good about and then stay with those. Trust yourself. Rooms, like Rome, were not built (or designed) in a day. One room at a time is how you avoid being overwhelmed.

“I know exactly what I want.” You might think this is the easiest customer and sometimes they are. They have their mind set on something very specific, such as a medium-sizedpurpleabstract for their main bathroom. How do they know? They’ve done their homework and they’re all about the Trends in home decorating. They’ve flipped through piles of magazines, read dozens of websites, they’ve spoken to people and they have a great sense of decor style. But sometimes, this laser-focus mind set can be challenging. “I have a large wall, 25 feet in fact, and I want it covered with a fabulous (fill in the blank), but I don’t want to spend a lot of money.” We love Large Canvasses as much as the next person, but the variety is not huge, usually because the price tag is high and it’s not for everyone. Our solutions is to offer our customers Framed Art Sets and Wall Groupings, where the coverage is great and the choice of wall decor is…(drum roll please)…exactly what they had in mind!

What Type of Wall Decor Shopper Are You?

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Art is Like Sex. Here are 3 Reasons Why.

Bigger is Better 

It’s not a myth. It is absolutely true. Bigger is better and for many reasons. It’s impressive, it makes a statement and yes, it serves a purpose. Big Art (often referred to as Oversized Art) adds more color, more imagery and from a practical standpoint, more coverage. There’s a wow factor that comes with size. The first time you saw something that big, you had a visceral reaction. You said to yourself, now that’s exciting. I want that. Where can I get one of those? You wondered if (your walls) could handle it. You knew you had to have it. From that moment, you were on a mission to find the perfect one. Seeing it so big is mesmerizing. You simply can’t look at anything small ever again. Large art does the trick. It brings warmth, color and life to a room. Everything comes together in a masterful, feel good, I am complete way. You surrender every time you look at it; there’s a personal sense of accomplishment. I found it. Somehow, all the parts of the room become fused. The carpet or flooring, the drapes or shutters, the bedding or pillows all contribute in their own way, but the large framed art is the piece de resistance. The room comes together now.
Big Art is that good.

Multiple O’s Reign Supreme

Years ago, back in our mothers’ day, multiples were rare. In fact, “O’s” were not even discussed. It’s as if nobody had them. They were not common, not spoken of and rarely experienced. You were lucky to get one. But with time and the European influence, we began to see the emergence of O’s (I’m referring to Oversized art of course). If one “O” was awesome – imagine having 2 or more? One of the hottest trends in wall art these days is the experience of multiples of Canvassed Art prints grouped or paired together on one wall. Framed Art Sets are powerful statements in home decor. They have become so popular that art publishers are offering a matching twin for many of their small to medium art prints. However, finding multiple art prints in larger sizes are not as common. Is the demand for multiples a simple case of wanting more or is there an inherent truth to its merits? A resounding yes. First and foremost, your home calls for large art. Some of your walls can handle more than one canvas artwork. Secondly, you love the look of art sets. Third, big art feels spectacular in the room. In a world that revolves around appealing to our senses, it is safe to say that more color, more contrast, more coverage offered by Large Art Sets is as rewarding as any experience that multiples provide.

Art, Like Sex, Should Blow Your Mind

We’re all looking for that “wow” moment. The instant that you experience the sensation created by the hands of another human being. It seems we’ve walked around for years, knowing it is out there but it has never affected us in any earth-shattering way. Until one day. That moment when you come across a piece of art that stops you in your tracks, your mouth drops, your eyes squint, your head tilts slightly, you’re in silence. An ooh or wow escapes your lips. You turn inward or to your partner and admit, “I like that. It feels good.” All those years you’ve never experienced what others have, you’ve never understood it and then, in an instant, you get it. You know what it’s like to see canvassed Art and be moved by it. It doesn’t matter what the context is; the colors, the imagery, the beauty. It has spoken to you. And you want to take it with you so that you may experience this feeling privately, in your own home. Art has finally touched you and because you are human, you want to experience it, over and over again.

Stop Being an Art Virgin. Experience Art Today.

For a mind-blowing, eye-popping selection of fabulous Large Canvassed Art Sets, visit:http://www.framedcanvasart.com/large-sets.html. If you loved this article, enter gift code: EZART when you checkout and receive 20% off any Large Art Sets from FramedCanvasArt.com & receive FREE Shipping! Feel free to send your comments about your Art experience to: Shari@FramedCanvasArt.com

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Signs, Signs, Everywhere is Signs…

What do you call art that is nothing more than words with a common theme, thrown together on a black or white canvas?  How about, “the hottest trend in wall decor?” You know art is cool when everyone wants to stop and stare at it. In this case, stop and READ it.  What is so fascinating about Signs that is making everyone want to buy them?

Many different versions of “Word Art” are popping up and most of them are variations of the old Subway Signs.  Included in this selection is the retro Parisian subway, known as the Metro or the vintage New York subway lines. There are remakes of old railroad signs from Chicago and Boston that are kicking around too.  If a popular city had any means of transportation, than it had Signs and for some funky, trendy reason, those signs are coming back big.

Thankfully, you don’t need the appropriate decor to hang a “Sign” on your wall, since most of them are black and white and go with anything. In fact, the trend of “mixing the old and the new” is so 2012, that these “old” signs in your “new” decor (or maybe the “new” sign in your “old” decor) really puts you on the map for having some serious home decor panache.

We’re loving this Sign thing. We’re taking it to a whole new level of visual or rather textual experience.  We believe that hanging Word Art or Typography Art (as the graphic designers refer to it) should resonate within your soul. It should speak to you, stir your emotions, warm your heart and maybe even choke you up.

We think a great Sign, one worth purchasing and hanging on your walls, should be both personal and familiar, it’s got to remind you of someone or something that you hold very dear to your heart. Whenever you walk by it, you just feel good. That’s what Art is about. It doesn’t always have fabulous colors or stunning brushstrokes. But it should certainly make you happy.

Find the Sign that you love or send us something very personal; a detailed event, a significant list, a memorable time line and we’ll create one for you.  Some day, someone will look at that Sign and although it might be vintage by then, it will definitely make them smile.

First, listen to this…then, check out our Signs: http://www.framedcanvasart.com/subway-signs.html

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How to Decorate Large Walls with Art

I’m not going lie.

Bare walls irritate me. I stare at them and get annoyed. Am I crazy or just a wall décor wingnut?

I’m not alone here. There is definitely a universal need to cover walls, after all, we’re practically staring right at them. Unfortunately, the choice for wall coverage becomes the procrastinator. If we can’t find something we love, we’d rather have nothing at all. Personally, I make wall décor my mission. Once I have chosen my flooring or carpeting, paint color or wall paper, I begin to visualize art for my walls. Of course the furniture matters. I never said that I’d start buying the wall décor, but I certainly start to think about it! However, your art style usually relates to your furniture style – whether it’s traditional, modern or even rustic, it all goes hand in hand.

Large rooms with oversized walls really impacts every decorative piece. Often times, we see sectional couches, with gigantic foot stools or large sitting chairs and long, decorative tables. Either the room needs to be “divided” (by the placement of the furniture) or the furniture itself has to be grand enough to fill up large the space. With furniture bought and properly placed, the wall art ties it all together.

There are several different options that will beautifully cover the large walls in any room, whether its an enormous family room or a massive foyer with high ceiling. The best way to show you how to cover large walls with art is visually. Watch this video for 5 great ideas:

 

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Have You Ever Seen a Blue Sky Painted Red?

If a red Ferrari is painted black and is not built by Ferrari, can we still call it a Red Ferrari?

Just so you know, I’m not in the car business. I work with an internet company that sells framed, canvassed art and posters to online shoppers. We buy from publishers, who pay royalties to artists and we manufacture the finished product right here in North America.

The other day, a customer asked if we carried the red version of Van Gogh’s Almond Branches. This is a famous masterpiece. I had never known that there was a red version. I had to see this for myself. First, I found the history of the original artwork and I’d like to share it with you.

“On January 31, 1890, Theo wrote to Vincent of the birth of his son, whom he had named Vincent Willem. Van Gogh, who was extremely close to his younger brother, immediately set about making him a painting of his favorite subject: blossoming branches against a blue sky.” A BLUE SKY.  I’m including Van Gogh’s Almond Branches for you to see the original version. Van Gogh Almond Blossoms

Without hesitation, I continued my online search to see if I could find the alleged red Almond Branches that Van Gogh painted. To my surprise, I found the version on several art sites. I’m including the image of the blue sky painted red, for you to see. Van Gogh Almond Blossom red versionThe description reads: “The original masterpiece was created in 1890 and has been carefully recreated detail by detail, color by color, to near perfection.”

Are you kidding me? Did the description actually use the words, “Color by color”?

For the record, I believe that when artwork is interpreted or recreated by another artist, I’m okay with that. But, shouldn’t it be signed by and referred to as the work of another artist? More so, shouldn’t it be priced as if it’s a variation of an original, recreated by an unknown artist?

What I’m really saying is – who are these people who think they can knock off paintings, use the original artist’s name, modify or use the title of the painting and then, sell it for a small fortune? Is this is the fault of the consumer who doesn’t do their research and ends up buying the fakes for $300 – $500 each or do we blame the North American framing companies who are hiring and paying the artists to draw knock offs of original masterpieces?

Brace yourself as I share some shocking facts with you.

The worlds largest market for mass production of imitation art comes from Dafen, a tiny village in Southern China. Their 2.5 square miles include 800 buildings, mostly art-reproduction factories filled with “artists” who are producing hundreds of thousands of fake Van Goghs, DaVincis and Picassos a year. Dafen Village of Knock offs

Wait, here’s my favorite part. These “artists” (who have undergone a rigid 3 month, gallery-sponsored art training course) work from photographs, drawing these knock-offs in an assembly line. Literally, an assembly line. The painters line up and one by one, they complete a different part of the painting. then pass it along, from artist to artist, until it is finished. Imagine what Picasso would say if his saw his work being painted like that?

The governments have gotten involved, to some degree, so let’s not throw them under the bus. In April 2007, the U.S government lodged an official complaint to the World Trade Organization against Beijing for failing to honor intellectual property rights. In response, Dafen’s local government built a $13 million museum in the village, with subsidized housing, to encourage their art graduates to produce original work (for a change).

But still every year, millions of Masterpiece fakes are being painted in Dafen and shipped to North America. Millions of blue skies, painted red.

MADE IN CHINA has many of us grumbling under our breath. Knocks-offs that are mass produced in China, with inflated price tags makes me want to shout out loud. It’s hard enough for a North American manufacturer to make a profit selling product right here. But when the very same customers are spending more money purchasing hand-painted canvas reproductions (a fancy way of saying “fakes from unknown Chinese artists”), I’m simply speechless. And that does not happen often.

———-

How can you tell if you’re buying a knock-off?

First, do your homework. Research what the original looks like. If the artist painted it in blue, then the red is a fake. If there are any obvious dissimilarities or subtle variations, it is a fake. If there is no signature, it is a fake. If it is hand-painted, without a certificate of authentication, it is a fake. Only the publishers are allowed to reprint the artwork. They will protect the artists and pay their royalties as per their contracted agreement. An original painting by the original artist is signed, authenticated and is generally very expensive. All other legitimate reproductions will be fairly inexpensive. In fact, most of the cost is in the framing. The more you pay for a hand-painted, canvas reproduction, the more money you are giving to the companies who are buying it from China.

Can you tell if this is an original Picasso?

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I’d Like to Meet the Moron Who Said, “Hang Art Eye Level.”

Seriously?

If I had a dime for every time I heard someone say, “Hang Art Eye Level”, I’d be writing this post from my private jet. Seriously, can you really hang Art at eye level and please everyone?   My brother stands 6′ 5″, my husband is almost a foot shorter. You see where I’m going with this?

Art is very personal. I can’t buy art for my best friend and I can assure you, she can’t buy it for me. There are very few rules about Art because it is so subjective. What you choose to hang on your bathroom or bedroom walls depends on many elements; personal taste, size of the wall space, color of the decor, theme of the room, even budget. But, we cannot dispute the final decision of “How High to Hang Art.” That is Rule number 1.

Just for the fun of it, I’d like to take 100 new Art buyers from around the world and have them hang art at their eye level and see where it ends up. My hunch is, the art would range from 4 feet off the ground to 6 feet.  The average would be close to accurate.

And that, my fellow inquisitive art lovers, is how the calculation of how high to hang art came to be. It is an average of many “eye levels”. Here is the exact way to determine where on your wall you should hang your Art.

Measure 58″ from the floor to the halfway point of the Art. For example, if the art measures 24″ high, than the top of the art is hung 70″ from the floor.  Half of 24″ (12″) plus the 58″. However, you can adjust the artwork  if there are very tall people in your home. Most people hang Art too high, now that you know the 58″ rule, you will have the correct range to work with.

There are exceptions to this rule.

If there is a large piece of furniture below the artwork, than you must keep the artwork at least 5″ above it. You don’t have to worry if it’s a couch or a chair, most people do not sit down and throw their heads back (knocking the art), unless they’re having a seizure.  When you and your family/friends are sitting down and looking at your art on the wall, no one should be looking up to see it.

Rule #2: Thou shalt never crane one’s neck to look at Art. That should have been written in the “good books”.  Craning is when you use your neck to look upwards. Art is meant to be appreciated, for long periods of time, without getting a kink in your neck. I suppose the artists who sat for hours drawing on their canvas wanted you to have the same experience.

Read this next line carefully: IT DOES NOT MATTER HOW HIGH YOUR CEILINGS ARE.  If your eyes can’t look at the art, without your neck tilting up, than you have hung your art too high. The solution to covering large areas of a wall (with high ceilings) is to choose Oversized Art. But, you’re still going to measure the 58″ from the floor to the center of that Art, before you hang it, right?

Are there any other issues that when it comes to the height of hanging art? If you are hanging 2 pieces of art vertically, one above the other, treat the 2 as if they are one unit. Place them on the floor first to determine the right layout. Whether you are stacking them or staggering them, the gap between your artwork is usually 3″.  Once you’ve decided how they will appear on the wall, keep the 58″ rule in play.  Therefore, one picture will be higher (than a single, stand alone piece) and the other will be slightly lower (than if it were by itself on the wall ), but the balance of the 2 will be at your “eye level”.

I just had to say that.

Really, I should have written, “Average Eye Level” and that’s probably what the Moron meant to say.

If you don’t believe me, ask a professional Picture Framer Hanger:

Visit: FramedCanvasArt.com for gorgeous framed art

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How Can Art Bring You Love & Money?

If I told you that Art, placed in strategic locations in your home or office, dorm or crack house would have the energetic capability to bring you hot romance, sick amounts of wealth, a kick ass promotion and quite possibly, win you the lottery, would you take a minute to read this blog? Art that can change your life to that degree, is Art that’s worth owning. If you don’t believe this is possible, then walk away now.

So, you’re a skeptic. You don’t really buy into this, but you’re not not. You are aware that Art on a wall makes the room come alive. But, it’s not just because of the the funky colors or cool symbols. There’s an energy that’s being “released”, which can make you feel really good and even change the elements around you. The Chinese call this energy, chi. Truth is, it doesn’t really matter what you call it, as long as you believe that it exists.

This powerful energy carries with it the ability to improve your finances, your health, your luck and even invite influential and resourceful people into your life. This last benefit never impressed me, until I was older. Attracting the right people, can often be all that you need in life to get ahead. Even if all you want to do is to fall in love. You gotta know someone who knows someone.

Let’s talk about this energy and how Art is a magnet for it. Why Art? It’s simple. The Chinese people have always believed that symbols and colors are magnetic, capable of channeling energy, encouraging positive vibes and eliminating negative ones. Art (unlike curtains and carpeting) has all these symbols and colors that are required. There is a name for this ancient philosophy. It is called Feng Shui, properly pronounced as “fung shway” (in case you want to tell someone about it and you don’t want to sound like an ignoramus).

Dude, the bottom line is, proof is in the pudding, I’ve been there, done that and at the end of the day, you should really think outside the box when it comes to Art. I can write more annoying expressions in one sentence, but I’ve clearly made my point. Art is not just another pretty picture. It can serve an incredible purpose in your life.
So, go ahead and give it a whirl. Ask yourself right now, which area of your life would you want to change? Because whether or not you believe that Art can make a difference in your life, you have to admit…there’s always room to improve it.

For more ideas, visit: http://www.framedcanvasart.com/feng-shui-art.html

The easiest and quickest way is to watch this short video: 

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